MARKETING MODEL PROCESS
Trumpet Social Media
Trumpet Social Media achieves high success rates through formulating its model to utilize "experience marketing" -- the capturing and spotlighting of conversations by a brand's customers who post their experiences with the brand on social platforms. Thus, "experience marketing" is a form of inbound marketing in which customers “come in” and are attracted to a brand’s social sphere, one that is built and customized for the brand to attract and build high engagement with new and current brand fans on social media.
Acronym in the business for "experience marketing" is CX. Reports are called CXI (Customer Experience Intelligence) that contribute to ROI statistics. In addition, Inbound Marketing, as practiced by Trumpet Social Media, also involves a broad, extensive series of “pull marketing” that draws from sales funnels on a brand's website traffic, email signups, blogs, events, SEO (search engine marketing), embedded customer responses supported, and targeted scheduled calendar content campaign planning.
TALK WITH CLIENT AT INITIAL MEETING AND
CONDUCT SOCIAL PLATFORM AUDIT
GATHER FINDINGS FOR SWOT REPORT
ASSESS COMPETITIVE ANALYSIS
DEFINE MARKETING GOALS
DEVELOP AND GAIN APPROVAL FOR STRATEGIC CAMPAIGNS
IMPLEMENT STRATEGIC CAMPAIGNS
CREATE BRAND VISUALS FOR SOCIAL MEDIA DIGITAL FORMAT
CRAFT STRONG CONTENT
SET UP AD CAMPAIGN SCHEDULE
BUILD/POPULATE BRAND COMMUNITY
SET UP ACTIVE EXPERIENCE MARKETING ARENA
IDENTIFY AND DRIVE ONLINE SALES FUNNELS
INCREASE ROI / REVENUES
CONSULTATIONS AND SHORT TERM STRATEGIES ALSO AVAILABLE
Jump Start, Fresh Start, and Targeted Short-Term Campaigns
COACHING FOR ALL LEVELS - PERSONAL, DIGITAL TEAMS, OR CEO'S
Contact firstname.lastname@example.org and request an invoice. $75/hr. Once you receive the invoice, and fill out credit card info, click to pay. We will then schedule coaching sessions asap, that same day when we can. We know many social marketing pros need help on the fine points and mechanics of strategy, content development, social branding, and social marketing goals.
We welcome you to join us on our mutual quests to make social marketing work for you. - Carol Blomstrand, CEO/Founder
Slide show: Welcome to Social Media Marketing